Guhl — Limited Edition

For Summer/Fall 2018, I had the opportunity to design a Limited Edition for Guhl.
Eight shampoos are now transformed into individual handlettering designs for a limited time.

To create an emotional design product, I clearly focused on three elements.
The shampoo, ingredient, and lettering. I deliberately refrained from using additional colors,
with only the cap in rose gold providing another accent.

Agency: Häberlein und Mauerer, München